CNBCのインスタグラム(cnbc) - 2月24日 12時25分


The Lamborghini SUV might seem like the ultimate four-wheeled oxymoron. Like low-fat ice cream or soft rock, Lambos and SUVs just didn’t belong together.⁣

But so far, the experiment is paying off in the Lamborghini Urus. Lambo’s total global sales jumped 51% in 2018, with the company delivering 5,750 cars. Much of that gain was from the 1,761 new Uruses delivered to customers during the last half of the year.⁣

The Urus has been so successful that Lambo’s chairman and CEO says he plans to cap production at 8,000 cars in 2020 to ensure that the company’s exclusivity and quality doesn’t suffer. 70% of Urus buyers have never owned a Lamborghini.⁣

It’s also attracting more women buyers, including Kylie Jenner and Cardi B. This could help sales to women more than any corporate ad campaign.⁣

To find out more, visit the link in bio.⁣
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#lamborghini #lambo #urus #volkswagen #suv #auto #autos #vehicles #cars #tech #technology #kyliejenner #cardiB #automobiles #business #businessnews #cnbc


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