CNBCのインスタグラム(cnbc) - 11月6日 11時05分

Apple is still an iPhone company. The bulk of revenues and profits coming from its most popular product. But the iPhone has reached its peak – sales are relatively flat year over year – and now Apple has to tell a new, compelling story that’s not directly tied to how many people run out and buy a new iPhone every quarter. Let’s call it the New Apple.

The New Apple will not disclose unit sales for iPhone, iPad, and Mac. It even says unit sales aren’t an accurate measure of how well the business is doing. Instead, the New Apple wants to generate more revenue out of each iPhone, iPad and Mac. You should expect higher prices on hardware, subscriptions, and digital services. Learn more, at the link in our bio.
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#apple #AAPL #TimCook #iPhone #profitability #business #new #technology #tech #cnbc

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