These shirts... Not your regular t-shirts❤️ ⁣ It took us an entire year to create one single t-shirt and I am proud to say that we are setting a new standard of integrity in this field that I hope others will eventually follow. ⁣ ⁣ If you haven’t already, please watch The True Cost (available on Netflix!) to learn more about the fashion and apparel industry (and yes, that includes the yoga apparel industry, too). I decided that if we are ever going to put products of any kind out into the world, we have to create something absolutely amazing - for the earth and for the people involved - or we’re not doing it. I knew from the beginning that these would never be $20 shirts. The shirts are $49 and proudly so. If you pay very little for an item of clothing, the hard truth is that someone else pays along the way (most often factory workers in developing countries working inhumane hours, making less than nothing). I needed to know every single thing that happens along the way and we had to be able to guarantee the ethical and environmental standards of every person and practice that comes along with this production. We have tons of articles up on the site about our specific production and will be sharing video content soon!⁣ ⁣ Our shirts are made from 100% recycled materials: a blend of plastic picked up off the beaches and landfills in India and repurposed organic cotton - our very own material! Every aspect of the design is created from scratch to make this the perfect shirt. The wrapping the shirt comes in is 100% compostable, the hangtag is made from fabric scraps off the production floor and we climate compensate for the emissions that occur during shipping. The shirts are non-gender conforming; we don’t have male or female styles. We have scrapped the traditional sizing - you do not have to feel “large” or “small” or adhere to any label or definition to wear our shirts! Instead, the Yoga Girl shirts come in Xtra Special, Special, Magnificent, Lovely, Xtra Lovely and Xtra Xtra Lovely (with an even wider array of options coming soon!). I am so, so proud of what we are creating! We ship worldwide and I can’t wait to hear how you like them❤️ #iamayogagirl

yoga_girlさん(@yoga_girl)が投稿した動画 -

レイチェル・ブレイセンのインスタグラム(yoga_girl) - 9月21日 04時44分


These shirts... Not your regular t-shirts❤️ ⁣
It took us an entire year to create one single t-shirt and I am proud to say that we are setting a new standard of integrity in this field that I hope others will eventually follow. ⁣

If you haven’t already, please watch The True Cost (available on Netflix!) to learn more about the fashion and apparel industry (and yes, that includes the yoga apparel industry, too). I decided that if we are ever going to put products of any kind out into the world, we have to create something absolutely amazing - for the earth and for the people involved - or we’re not doing it. I knew from the beginning that these would never be $20 shirts. The shirts are $49 and proudly so. If you pay very little for an item of clothing, the hard truth is that someone else pays along the way (most often factory workers in developing countries working inhumane hours, making less than nothing). I needed to know every single thing that happens along the way and we had to be able to guarantee the ethical and environmental standards of every person and practice that comes along with this production. We have tons of articles up on the site about our specific production and will be sharing video content soon!⁣

Our shirts are made from 100% recycled materials: a blend of plastic picked up off the beaches and landfills in India and repurposed organic cotton - our very own material! Every aspect of the design is created from scratch to make this the perfect shirt. The wrapping the shirt comes in is 100% compostable, the hangtag is made from fabric scraps off the production floor and we climate compensate for the emissions that occur during shipping. The shirts are non-gender conforming; we don’t have male or female styles. We have scrapped the traditional sizing - you do not have to feel “large” or “small” or adhere to any label or definition to wear our shirts! Instead, the Yoga Girl shirts come in Xtra Special, Special, Magnificent, Lovely, Xtra Lovely and Xtra Xtra Lovely (with an even wider array of options coming soon!). I am so, so proud of what we are creating! We ship worldwide and I can’t wait to hear how you like them❤️ #iamayogagirl


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