Read the full interview: http://bit.ly/1MOHzr4 ________________________________________ #IconosquareInterview #smm #fun #socialmedia #audi #car #marketing @audicanada ________________________________________ Key Statistics Engagement Rate: 4.71% Posts on Hashtag: 2,640 Average Number of Likes: 100 Average Posts per Week: 1 ________________________________________Q: How has Instagram helped you more than other social networks, to connect with your consumers? A: Instagram allows us to connect with consumers on a more emotional level. It’s a platform where we don’t have to worry about driving leads or offering price points. We can really focus on making an emotional connection with Audi consumers. ________________________________________Q: On your last 100 media posted, 13 of them are videos. Why? Is managing your account with pictures more efficient than videos? A: It’s not that it’s more efficient to manage, it’s that we have lots of great photos of Audi cars to share. While we do showcase great video content when we have it, static photos remain our top priority for Instagram. ________________________________________Q: What motivated your choice to join Iconosquare? A: We prefer the data methodology Iconosquare provides for the Instagram platform.The service provides weekly reports and uses analytics to track the success of our content. This helps us evaluate our content strategy regularly and adjust as needed.

iconosquareさん(@iconosquare)が投稿した動画 - 2015/08/06 04:01:20