HYPEBEASTのインスタグラム(hypebeast) - 7月8日 19時30分

@hypebeastkicks: After the colorway leaked earlier in the week, the @newbalance 2002R “Cybernetics Blue” has officially been announced — and it turns out it’s an @アトモス collaboration.⁠
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atmos is no stranger to the 2002R of course, as it’s worked with New Balance on “2002RAT” and “Oasis” collabs in 2022 as well as offered store-exclusive colorways and remixed the 1906R, a model in the same vein as the 2002R. The upcoming iteration may appear on a heritage model, but it’s all about the future, drawing inspiration for its titular hue and accompanying campaign images from futuristic technology.⁠
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Expect it to release globally on July 15 for $160 USD.⁠
Photo: atmos

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