アメリーピシャールのインスタグラム(ameliepichard) - 1月13日 01時08分

2011-2021—

2011: launch of the shoe brand amelie pichard.
2012: launch of the ABAG, the first bag of the brand.
2012: prize winner of the Paris creation award.
2014: range of glasses in collaboration with @ジーエルシーオー .
2015: range of vegan trainers in collaboration with @ルコックスポルティフ .
2015: launch of the vegan shoe range in collaboration with #PamelaAnderson , ad campaign by #DavidLachapelle .
2016: first narrative brand films directed by #BertrandLepluard.
Le Bercail (2016), Recluse (2017), Temps Libre (2018).
2016: shoe range for La Redoute.
2017: opening of the first « chez pichard» shop, conceived with architect @marionmailaender
2017: wholesale stoppage to promote a distribution system independent from the fashion calendar.
2017: launch of Pichardises, affordable accessories.
2017: launch of the first ABAG made of rattan in The Philippines to support local artisanal culture.
2018: stopping of end of season sales and seasonality.
2018: launch of the secondhand resale platform, «les petites annonces».
2019: 80’s campaign shot by photographer @jeandaniellorieux .
2019: jewellery range made in Kabul by the @ishkar.co charity organization, in order to support crafts in war-torn countries.
2019: first bag made of 70’s wallpaper found at the flea market.
2019: jelly sandals made of hemp plastic Plasticana,® made in France.
2019: launch of the michard a wooden bread-shaped bag, handmade in The Philippines local craftsmen and women.
2020: launch of the IGTV platform «reste vraie», a series of portraits of extraordinarily normal people. Welcome to real life!
2020: launch of the 5 first pichard statements. Find them in « About ».
2020: launch of the Winter 2020 collection on Vinted, Leboncoin and Depop, because Pichard addresses itself to all.
2020: launch of the first bag made of untransformed leaf, part of the informative label O.V.N.I. (Innovative, Natural or Valued Object).

2021-2031 ?

Let’s write a new page where I’ll continue to put my vision to the service of the living rather the endless profit and destruction of it.

🤍

#whitepage #10ans

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