グッチのインスタグラム(gucci) - 12月23日 02時04分

A group of hikers, who camp by the lakes in a trip to the great outdoors, are the protagonists of #TheNorthFacexGucci campaign, featuring the new collection by @alessandro_michele. The forests
and peaks of the region form a vast and breathtaking scenic backdrop to the imagery, capturing colorful, candid moments of group activity. Shot by @danielpshea with creative direction #AlessandroMichele and art direction by @christophersimmonds, the campaign’s atmosphere evokes the aesthetic of the 70s, when
@ザ・ノースフェイス was a thriving outdoor retailer based in Berkeley, California and shared a factory and storefront adjacent to Credence Clearwater Revival’s practice studio—whose iconic song
‘Bad Moon Rising’ is featured throughout the video campaign. The collection will launch in #GucciPins in China from December 29, touching down around the world in the first weeks of January.
Discover more through link in bio.
Makeup: @thomasdekluyver
Music: “Bad Moon Rising”
Written by John Fogerty
Performed by Creedence Clearwater Revival
Published by Concord Music Group, Inc.
Recording courtesy of Craft Recordings, a division of Concord

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