Vita Coco Coconut Waterのインスタグラム(vitacoco) - 9月3日 06時32分

Under normal circumstances, we'd celebrate World Coconut Day with a big ol' party. But because we couldn’t all be together, we mailed our employees green coconuts and asked them to pretend they were passing a coconut to their coworker (we heard it was a thing on Tik Tok) so we could have a fun, trendy piece of content to share.

We never expected them to be sitting in kiddie pools, jumping on trampolines, and executing costume changes. So it’s got me thinking I should just have them create our social media content from now on....?

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