HYPEBEASTのインスタグラム(hypebeast) - 10月15日 20時10分

#hypelife: @Coca-Cola has introduced the world’s first bottle made from recycled ocean plastic waste. As a part of its plan to roll out enhanced recycled content in its products for 2020, the innovative bottles have been crafted from 25 percent marine waste collected by volunteers during 84 beach cleanups. If Coca-Cola is able to meet its goal and eliminate the concept of single-use plastic and plastic waste altogether, it’ll be the first fast-moving consumer goods company to function without traditional plastic waste packaging.⁠
Photo: Coca-Cola⁠

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