セフォラのインスタグラム(sephora) - 8月16日 02時58分

It’s time to talk about color face to face. Thank you to our incredible cast and crew for bringing our shared vision to life.

Agency: @wednesdayagency
Stills Photographer: Nadine Ijewere @nadineijewere
Director: Emma Dalzell-Khan @em_daz
Production: And Production @and_production
Styling: Nathan Klein @nathankleinstyling
Makeup: Yumi Lee @yumilee_mua
Hair: Edward Lampley @edwardlampley

[BIHAKUEN]UVシールド(UVShield)

brnsnbeauty Despite your efforts there’s a store here in Milwaukee , Wisconsin Mayfair Mall that obviously skipped out on your diversity training. This is my local store, I stopped in today to purchase a few items . When I was immediately met by a person who show me where an item that I wanted to purchase was. While in line the cashier was staring at me so hard she forgot to give the customer that she was helping her change. After purchasing my items on my way out of the door there were 2 women waiting at the door. One gave the thumbs up to a worker a few feet behind me the other made sure I made it out of the door and walked away. I was appalled! I immediately walked back into the store and spoke with J. Jansky the store director who basically disregarded my complaint of profiling. It’s disgusting how this company continue to treat people of color despite the millions of dollars that we spend supporting. I will no longer be spending my money with your company. 💔

msbhappy Just saw this ad on MSNBC and felt like I finally arrived in a world brave enough to look me in the face. For that Sephora, I thank you immensely. Please share the company who is responsible for the ad concept. I need to acknowledge their effort! 👏🏾👏🏾👏🏾👏🏾👏🏾👏🏾💞

heytherejeffreyhere Hands down, one of my favorite campaigns that we’ve ever done. So honored to witness this and be a part of conversations that are shaping how we perceive beauty. #inspiredchange

linksoflove4 Partnering with @tiffanydloftin gives me such hope that Sephora is taking diversity seriously. Great job and looking forward to the work that will be done!

ohhhilo @Sephora I didn’t realIze to enter the $1M sweepstake you guys are running uses up my points. I want to withdrawal from entering and have my points back

erikaaaomg I mean, nice video, but make sure your employees actually treat everyone equally please. It takes more than a social media stunt.

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