アンダーグラウンドのインスタグラム(resul80k2) - 4月30日 19時55分

Manchester, 1981. Bleak, declining industry... but brimming with culture below ground.

From what then seemed a doomed landscape, Underground’s beginnings stem modestly from a store in the heart of the city. We reached out to fashion and sportswear brands to acquire stock for the store, only to be shunned for being too small and too ‘unorthodox’. The only reaction to rejection was to push further and sure enough...our true spirit was forged. This rejection provided the perfect motivation for the non-conformist, punk-minded Underground.

It was those formative rejections and demeaning labels that squared our character, lit a fire underneath us. Yes, we're unorthodox. We march to our own beat. So that today, we are in a position support the independent labels, the Vinyl stores, the designer's fresh out of school and the garage bands. We shout out for the independent venues, the social clubs, pubs, and for the clubs that are under the threat of being closed.
Through our history, you can see the brand has remained consistent and loyal to its origins. British sub-culture and music are at the very heart of the brand. It inspires us and we hope that we inspire those in our relative universe.
Outlaws. Outcasts. Outsiders.
An Enemy of the State.

Destroy them before they destroy you.

Badges available online, and instore.

#UndergroundEngland #UndergroundShoes #UndergroundShoe #Underground

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