サマンサウィルスのインスタグラム(samanthawills) - 6月4日 11時51分

After 9 months in-build, with at least 25 people working on this project, on Thursday night over late night thai food & wine, we turned our brand new website on. I will not do my online team the discredit of listing all the improved functionalities are, but in a nutshell, our new site has the capacity of complete user personalization from shopping experience to marketing, will be able to accommodate triple the amount of users per second that the previous site could hold, and (+ a heap of other back end bells & whistles) will look to increase our capabilities as a business, and as such our annual online revenue significantly in its first phase.
We are in our 13th year of business this year, & in that time I have witnessed 4 SW website builds. Each bigger & better then the next, not just as our team & budget increased, but as technology evolved. But before you check out our new baby, there is a god send of a site, that like the internet was intended, never forgets. If you so care to time travel for a second, at samanthawillsfoundation.org the original samanthawills.com(.au) site was just posted. in 2004, I paid a lovely woman named Jen, who worked out of a dark, windowless Kennards storage unit in a dodgy block in Ultimo (next to a storage unit that sold porn DVDs for cash) $6K to build for me. The brief was Lush / Rainforest / Dragonflies / Peacock. My obvious desire for script & drop shadow font was nearly as strong as my desire for the colour Olive. I was running a NOKIA 8210 with a purple cover, E-commerce was not a thing, FB had not even been heard of in Australia, Nicky Hilton was our biggest celebrity to note, and I thought a boobtube & over plucking my eyebrows was a great idea for my very serious headshot.
Thankyou to the incredible team that planned, and built, & tested, & uploaded, & created content, and art directed this new site. It is aesthetically beautiful, and technically powerful! Thank you for the commitment to the vision, and the late nights in its execution.- SWx (..And thank you to Jen, who in 2005 charged me more then my first two cars combined, to build this early piece of gold, (from a dirty, sketchy as f*ck, Ultimo storage unit!))

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