Come with us and discover an amazing brand thanks to #instagram - @claytonandcrume are a handmade leather goods business, based in Louisville, Kentucky. ?? Here are some key facts about @claytonandcrume on Instagram: Followers: 10.4k and growing! Engagement Rate: 2.11% Posting Frequency: 2 media/week #smm #socialmedia #instagram #iconosquareinterview #brand #claytonandcrume #leather #louisville #kentucky #instagoals #content #instatips We were very keen to find out more about this humble leather shop that creates such beautiful content for their Instagram feed... We just love discovering hidden gems on Instagram! ? So go and read the full interview on the blog: http://bit.ly/itw-CC Q: What are your thoughts on videos for Instagram? Are they something you use a lot? A: Videos are not something we have spent much time on. We would love to do a time-lapse of a belt in production or something similar, but have not fully experimented with it yet. Q: Do you use any particular strategies to attract new Instagram followers and keep them engaged? (Cross-media info, contests…) Feel free to mention any campaigns or contests you have/are planning to run. A: Our best way to attract new followers is asking people we see at trade shows and gift markets to follow along with our journey. We interact with potential clients by liking and commenting on their posts. We search through various hashtags that we have identified as relevant to our brand and find content we genuinely enjoy. Q: How do you measure your brand’s influence on Instagram? What are your main KPIs? A: Our main KPI’s are the engagement percentage per post, relative followers gain to competitors, as well as increased website traffic following social media posts. Q: Do you use/would you consider using influencers to boost your visibility on Instagram? Do you know of some good influencers in your field? A: Absolutely! We would love to find brand ambassadors to use/share our products with their following.

iconosquareさん(@iconosquare)が投稿した動画 - 2016/03/30 00:55:44